php developer blogger: News From AdBrite: Maximizing your revenue yield and more

AdBrite news letter January 2008

News from AdBrite

March 2008

Dear AdBrite Customer,

Greetings from AdBrite!

Welcome to our March newsletter. This month, you'll find another mix of AdBrite updates and tips and tricks to help make your ad program more effective.

Enjoy,
Paul Levine
VP of Marketing

IN THIS ISSUE

Publishers: Three steps to increasing revenue yield

AdBrite launches Network Partnership Program

Welcoming Daniel Issen, our new Engineering VP

Visit AdBrite at upcoming industry events

Publishers: Three steps to increasing revenue yield

This month, one of our publisher specialists has a three-step plan to help website owners maximize their revenue yield. The tips are easy to implement, but they've proven their worth time after time.

Did you know that locating ads "above the fold" can make all the difference? Check the details on this tip and more on the AdBrite blog.

If you like what you see, go ahead and sign up for email updates and/or subscribe via RSS while you're there!

AdBrite Launches Network Partnership Program

Recently we announced how we've opened up our marketplace, bringing in over a dozen ad networks including CPX Interactive.

These networks can bring either advertising or publishing inventory into the marketplace, bolstering our ability to match ads as efficiently as possible to the 50,000 plus sites in our network .

To read more about the program, and how it's going to bring more efficiency and liquidity to the whole marketplace, take a look at a recent article in MediaPost.

Welcome Daniel Issen, AdBrite's new VP of Engineering

Top engineers are one of the driving forces behind AdBrite. We're pleased to announce that Daniel Issen, an industry veteran with over 20 years experience, will be leading software development at AdBrite.

Daniel's previous experience includes nearly 6 years at eBay, where he held a variety of engineering management positions, and at PayPal, where Daniel managed application and data architecture, as well as engineering teams for global operations.

Check out what the press had to say about Daniel's joining AdBrite.

Visit AdBrite at upcoming industry events

The AdBrite team is frequently out and about at advertising industry conferences and events.

We'll have a big booth at the April Ad:Tech show in our home town of San Francisco, and will also have folks from AdBrite speaking at and attending a number of conferences and shows.

Here are some of the places you can come visit us: